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Fire Gel Bird Repellent

The Most Effective Solution in London

Discover the unparalleled advantages of using bird free fire gel, also known as Firegel/Bird-Free gel, as a humane solution to deter pest birds in London. These remarkable bird free repellent gels have been deployed across numerous iconic locations, including London's City Airport, Watford Junction Station, and the Harrods Depository Building, delivering instant and effective results. Bird-Free not only deters nuisance birds but ensures they are unharmed, representing an extremely cost-effective and discreet low profile alternative to conventional bird control measures.

Should you be grappling with persistent pigeon issues, our team is here to help. We offer complimentary surveys and inspections to recommend the most efficient strategies, including the installation of gel dishes and compliance with recommended spacing guidelines. Our bird free gel is suited for both indoor and outdoor use, making it versatile for a variety of settings such as marine structures, electric power structures, and roof lines. The gel form makes it easy to completely clean affix the product in areas like nesting sites, offering a long-lasting solution as the dishes remain effective over time. Reach out to us to solve your pigeon problems in London with this innovative technique.


What is Firegel/Bird-Free

Since its introduction to the marketplace in 2011, Fire Gel/Bird-Free has led the way in addressing the challenge of pigeon nuisances across the UK. Unlike other bird control measures, this innovative product utilizes an optical gel applied in fix dishes that are positioned in pigeon-prone areas. The secret to its effectiveness lies in its ability to emit UV light—visible to pigeons but invisible to humans. This unique feature scares pigeons away by affecting their visual perception, making Fire Gel a revolutionary solution in the realm of bird-repellent gel. It stands apart from conventional physical barriers, such as pigeon spikes or netting, offering a lasting change by visually deterring pigeons without the need for constant maintenance.

Fire Gel Bird Repellent
About Firegel/Bird-Free
London Pigeon Control
• Authorised by HSE and the only effective bird optical gel for use in the UK
• Resistant to all weather conditions and even pollution
• Extremely effective for at least five years without replacement
• Invisible from the ground up which makes it ideal for listed and heritage buildings
• Alters birds’ natural behaviour
• Eliminates even the most severe long-standing infestations
• Ideal for indoor use like underground car parks and outdoors
Birdfree Optical Gel installation
Where we have installed Firegel/Birdfree
London City Airport – They had a pigeon problem in one of their warehouses and we installed Firegel on the metal support beams to stop the pigeons from fouling the ground below and this was successful in keeping the pigeons away. We have since returned to carry out more work elsewhere as the pigeons had moved to other areas of the building.

Harrods Depository Building in Central London – This is a listed building located on Sloane Avenue and we were unable to use any other type of pigeon deterrent on this building due to the restrictions. We installed Firegel on the ledges all the way up the building and it had an immediate effect.

Watford Junction Station – Train stations are normally a magnet for pigeons and this station was no different. Pigeons were fouling on the passengers below the ticket machines and we were asked to install Firegel on the ticket machines and various lights in the concourse and this eliminated the pigeon problem.

St Marys Church Islington – Pigeons were perching on the tops of the pillars. We cleaned the fouling and our technicians installed the Firegel dishes in the affected areas. The pigeons tried in vain to land on the pillars but eventually they gave up.

Ark Evelyn Academy (left) – Pigeons had made an absolute mess of the balconies and the window ledges here. We had to pressure wash the fouling of the surfaces as it was thick with pigeon guano. As soon as we were finished installing the Firegel dishes the pigeons were trying to land on the ledges but couldn't. Our client was extremely happy with the results and again we have since been back to install FIregel on different areas of the site.

See Firegel/ Bird Free in action
This is the Ark Evelyn Academy in London. They called us in as they were having a terrible problem with pigeons sitting on the ledges around the building. We cleaned and removed the pigeon fouling with a pressure washer and carried out the installation of Firegel/Birdfree on the affected areas and within minutes of our technicians removing the access equipment on site, the pigeons tried to land on the ledges again as you can see in this video.

How to eliminate pigeons from your business or home
If you are experiencing a pigeon control problem at your business or residential premises and are looking for a permanent solution once and for all then give us a call. Long-standing pigeons' problems can damage your property and are related to insect-associated infestations. We are one of the leading companies who carry out the installation of Firegel in London and have carried out over 300 installations since Firegel was introduced. If you are looking for a safe and reliable method of pigeon control that does not harm the birds and is totally safe for the environment then Firegel may be the right product for your problem.

  • We are able to offer one-off jobs or provide ongoing maintenance to sites depending on the individual needs of the client.

  • If we cannot carry out the work using the usual access equipment, we can deploy our abseiling team to carry out the work.

  • We also regularly arrange scaffolding and cherry pickers/powered access for areas that are difficult to reach.

faqs1 Frequently asked questions about Firegel/Bird-Free

How does Bird Free Optical Gel work?

Bird Free Optical Gel works by creating a visual and tactile deterrent for birds, discouraging them from landing or roosting on treated surfaces. Here’s how it works:

  1. Visual Deterrent: The gel is formulated to mimic the appearance of fire or smoke. Birds perceive these visual cues as signs of danger, indicating a potential threat. When they see the gel, they are more likely to avoid the area and seek a different landing spot.
  2. Tactile Discomfort: The gel has a sticky texture that birds find uncomfortable to land on. When they come into contact with the gel, they experience a sensation that is unpleasant and discourages them from staying on the treated surfaces. The sticky texture also makes it difficult for birds to perch or roost, further deterring their presence.
  3. Non-Harmful: Bird Free Optical Gel is designed to be a humane bird deterrent. It does not contain any toxic substances or chemicals that would cause harm to the birds. Instead, it utilizes visual and tactile cues to create an inhospitable environment for birds, encouraging them to seek alternative locations.

Does Firegel/Bird-Free harm the pigeons?

Bird Free Optical Gel is designed to be a humane bird deterrent and does not harm pigeons or other birds. The gel is made from a combination of materials that create a sticky surface, which birds find uncomfortable to land on. It does not contain any toxic substances or chemicals that would cause harm to the birds.

The gel works by creating a visual deterrent that mimics the appearance of fire or smoke, which birds perceive as a danger. When they see the gel, they are less likely to land on the treated surfaces. However, if a bird does come into contact with the gel, it will simply feel the sticky texture and discomfort, prompting it to move on to a different location.

It’s important to note that Bird Free Optical Gel should be used in accordance with local regulations and guidelines regarding bird control. It’s always a good idea to consult with professionals or experts in bird control to ensure that you’re using the product appropriately and responsibly.

How long does Firegel/Bird-Free last?

Bird Free Optical Gel is designed to provide long-lasting bird deterrence. The gel remains effective for an extended period of time once applied correctly. However, the exact duration of its effectiveness can vary depending on several factors, including the environmental conditions and the behaviour of the bird species in the area. The product is designed to last a minimum of five years but we have had many sites that have had Firgel/Bird-Free installed for much longer and are still going strong with no reported issues.

Can I install Firegel/Bird-Free dishes myself?

Yes, you can but there is a method to install it correctly and this depends on the level of infestation of pigeons.  We have seen a lot of DIY installations and they have all been wrong and have had no effect on the pigeons.  Our specialist bird team are able to install Firegel/Bird-Free correctly and safely.

Where can I use Firegel/Bird-Free?

Bird Free Optical Gel is a product designed to deter birds from landing on surfaces, such as ledges, roofs, and other areas where birds tend to congregate. Here are some common places where you can use Bird Free Optical Gel:

  • Buildings and Structures: Bird Free Optical Gel can be applied to the ledges, sills, and other architectural features of buildings to prevent birds from perching or roosting.
  • Rooftops: It can be used on rooftops to deter birds from landing and nesting, which can cause damage and create unsightly messes.
  • Signs and Billboards: Bird Free Optical Gel can be applied to signs and billboards to protect them from bird droppings and damage caused by nesting.
  • Balconies and Patios: If you have a balcony or patio that is frequented by birds, applying Bird Free Optical Gel can discourage them from landing and leaving droppings or causing other issues.
  • Piers and Docks: Bird Free Optical Gel can be used on piers and docks to prevent birds from perching or roosting, which can lead to slip hazards and damage to structures.
  • Airports and Hangars: Bird Free Optical Gel is commonly used in and around airports and aircraft hangars to keep birds away from sensitive areas, where their presence could pose safety risks.
What our clients
say about us
Google Reviews SELDA MEHMET

Amazing Service! 5 Star! The issue I had, I thought it could never be resolved. After having a previous Pest Control company treat it and a few months later the pests tripled! I contacted The Pied Piper Pest Control and they took the problem into their hands made me feel so relieved as they assured me they would not stop treating until the problem was completely solved. This is the type of service you don’t always come across. As promised, they visited my premises until the pests were completely clear. Thank you to Tony and to his great team! I would definitely recommend to everyone. Great service.


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Google Reviews Huriye Damoo

Very happy with the professional, friendly, efficient and speedy response from The Pied Piper to sort out a rat problem. Technicians are friendly and knowledgeable. Would definitely use again in the future and happy to recommend The Pied Piper

Huriye Damoo

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Google Reviews Jo Jo

Currently using them for a pest control contract as our last company let us down badly. Spend the time doing the job properly and turning up on time and when they say they will. Can't ask for much more than that

Jo Jo

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Google Reviews Maz Demir

CONSISTENTLY EXCELLENT I have been working with this company since 2008 across six of my restaurants and I have to say I haven’t had one bad experience. I don’t normally write reviews but I really felt like I owed these guys as I believe they deserve all the recognition. They have been consistently good, any issues I had in any of the restaurants, they were there and never left until the issue was resolved. Thank you so much guys..

Maz Demir

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Google Reviews Paige Anderson

The Pied Piper has provided excellent service with quick response times for both emails and quotes. Their service is outstanding and their work ethic is invaluable. They provide consistent and regular report updates, keeping us in the loop at all times. By far one of the best service providers in the pest control industry.

Paige Anderson

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Google Reviews E C

Superb service and friendly staff. Used them twice now and had a problem with mice, the technician was on time and thorough and wore his overshoes so my wife was happy.


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Google Reviews sunsha lani

The Technician that came round assessed the problem and dealt with it professionally 1st class service

sunsha lani

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Google Reviews Sarah Cox

I own a property in London that has had an ongoing issue with Bedbugs. We have had other pest control treatments in the past and none have worked. I called the Pied Piper late on Friday afternoon and was given a price on the spot with an information sheet for how my tenants needed to prepare the property. We were advised that it would take 3 treatments as the infestation was really bad. We have now had all the 3 treatments and 8 weeks on we are still clear. Fantastic service at a great price. From the ladies who answer the phone to the technician who carried out the treatment the service was second to none.

Sarah Cox

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Google Reviews Han So

Had a program of treatments done recently for a mouse problem we had in our house. They were on time and very thorough. The problem was all gone in two visits but they still came for the third and made sure all was ok. Very professional

Han So

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Trustpilot Reviews Thehighgatian@hotmail ,London

Far superior customer service than other companies I have used. Gave a service that was not only professional but very thorough. Their guy came in a smart uniform and wore his shoe covers. Been two months and no problems.

Thehighgatian@hotmail ,London

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Trustpilot Reviews Bulent Hussein

Absolute amazing service. I called and they responded very quickly, super friendly service and great rates, I am a very happy customer would recommend to anyone with these issues.

Bulent Hussein

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Trustpilot Reviews Jan

Brilliant at what they do & a fast reliable & friendly service always. Highly recommended


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Trustpilot Reviews Dirtdestroyer

We got our lives back!! We had an infestation of bed bugs under my sons new bed. We just could not get rid of them. We called around and were quoted prices in the thousands.... We called Pied piper in - they were fantastic. In total they made 3 visits over a few weeks. Their time keeping was exceptional. Their service was professional and kept us informed of progress after each visit. Thank you Pied Piper. We can sleep easy again.


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Making the right
choice is important

Outstanding Reputation

We have been trading for over twenty-five years and have gained a reputation as one of London’s leading pest control providers with our professionalism and customer service, our reviews speak for themselves.  We offer 24-hour pest control in and around London.

  • Reliable and professional service
  • Rapid response times
  • Dedicated & responsive customer care team
  • Fully trained technicians
  • Trustpilot and google accredited reviews

Efficient Solutions

The Pied Piper has a proven track record and experience covering all types of pest control including Rodents, bed bugs, wasps, fleas, grey squirrels, foxes and birds. We can Identify pest species and signs quickly and take instant action. You can expect high-quality services from expert pest technicians to ensure effective treatment for common pests, seasonal pests, unwanted pests, bed bug infestations, and other pests.

  • Latest techniques and formulations
  • Environmentally friendly solutions
  • Non toxic alternatives are available
  • Comprehensive monitoring and reports
  • Professional & experienced technicians

Safety Conscious

The Pied Piper places health and safety above all else when dealing with the public. Our pest control procedures are safe for people and pets. Our local technicians are constantly attending the latest courses and have regular safety training to carry out their work safely. We use pest control chemicals that are safe for use and we use the best pest control methods provided by pest control professionals. So, you can ensure quality pest removal services from us. 

  • All pesticides used are approved for use in the UK
  • All technicians are kitted out with the relevant PPE
  • CHAS, Safe Contractor, CEPA, BPCA accredited
  • Non-Toxic treatments


The Pied Piper can also provide your home or business with the following additional services and expertise as these would be an extension of the pest control solutions we provide. Our pest control technicians take pest control contracts seriously and put immense effort into ensuring the best quality services for you. 


  • Abseiling
  • Decontamination services
  • Rubbish removal
  • Decontamination and disinfection treatments
  • Drain surveys and inspections

"Get pest-free now! Contact our expert team via live chat or our contact form for a quick solution to your pest problem . Take action now!"

How it Works

1. Contact

Call or message us and we will arrange for a member of our team to contact you

  • Local Knowledgeable pest control experts
  • Calls returned same day
    (during Mon-Fri 8-5pm)
  • Trustpilot Accredited

2. Survey

We will discuss your pest problem and quote you over the phone or arrange a survey and email you a quote asap

  • Appointment time slots to suit you
  • Control programs tailored to your requirements
  • BPCA certified technicians

3. Treatment

Our BPCA qualified technicians will attend your property to provide pest control treatments

  • Appointment at a time convenient to you
  • Explain clearly what our tech will do
  • Child & pet safe treatments

4. Aftercare

We will make sure that after your treatment program is complete your premises will be clear of any pests

  • Pest prevention advice given
  • Detailed reports
  • Peace of mind
Get In Touch
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